After five years of suffering, Google finally entered the printing industry. After five years of electronic scanning of books, Google finally entered the printing and publishing industry for the first time. In October, 2004, Google, an American search giant, launched a digital library plan, which scans some pages of books provided by publishing houses, so that readers can browse some contents of books they want to find, as well as relevant collection and purchase information after book search. In the view of go turning the screw down ogle, even if this makes them get higher hits, publishers can use Google's communication power to sell more books, killing two birds with one stone
however, in order to avoid affecting the final measurement results, Google's digital library plan did not achieve good results. The key reason why it could not make progress was that in December 2004, Google released its library 4 again. After the equipment was tested, the printing plan. At that time, publishers immediately panicked, because no one knows whether or when Google will publish these printed books, which means that publishers' jobs may be destroyed by Google at any time
publishers at that time tried every means to stop Google, among which the most shocking was that Richard Charkin, CEO of Macmillan, an international publishing organization, stole two laptops for demonstration on Google's booth at the book fair held in New York, USA. Richard chagin told Google staff after they found that the notebook was lost that he took it, and he wanted to teach Google a lesson. Chakin said that if publishers did not tell Google not to scan their books, Google would scan them. Similarly, because the two laptops were not marked "don't steal", I took them away by myself
however, after five years of delay, Google is finally going to enter the printing and publishing industry
there are several points to note:
on June 17, 2005, the organization announced the secret agreement between Google and the University of Michigan. This public agreement allows publishers to understand the details of the contract between Google and the University, including copying two digital books according to the copyright law, one for Google and one for the University
second, the decline of Yahoo in recent years has made no progress in the organization of its open Content Alliance (OCA), and even this organization can be said to have existed in name only. The Open Content Alliance (OCA) aims to make it easier for people to access books, audio and video content, while addressing copyright concerns of publishers. At that time, this alliance was the biggest imaginary enemy of Google's commercialization of printing and publishing
three unremitting efforts made Google completely open a gap from universities, and Harvard, Stanford, Michigan, New York National Library and Oxford University Library fell one after another
however, Google still has a long way to go to truly enjoy the delicious food. Although Google spokesperson Jenny? Johnson (Jenny J provided strong evidence for stab FB (2) 000 series flame retardants ohnson) said: Google's mission is to make books in the world more accessible. However, the hidden interest chain is clear at a glance
of course, Amazon and other enterprises will also vigorously oppose it. After all, Amazon's Kindle has become his new growth point
in addition, behind the whole thing is the penetration of Internet companies into traditional industries. Perhaps, Internet companies will become more and more traditional, and traditional industries will become more and more interconnected
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